Branding

Top 20 Most Valuable Brands 2015-2025: The Branding Strategies That Built $10.7 Trillion in Brand Value - Marc Kirven Germain

Top 20 Most Valuable Brands 2015-2025: The Bran...

Apple's Massive Empire, TikTok's Secret Sauce, and How the Best Brands Nailed the AI Era. Apple is a behemoth, worth an eye-watering $574 billion, while TikTok has cracked the code...

Top 20 Most Valuable Brands 2015-2025: The Bran...

Apple's Massive Empire, TikTok's Secret Sauce, and How the Best Brands Nailed the AI Era. Apple is a behemoth, worth an eye-watering $574 billion, while TikTok has cracked the code...

The Article That Nobody Read: How I Violated My Own Branding Laws Writing About Trump - Marc Kirven Germain

The Article That Nobody Read: How I Violated My...

A post-mortem on failure, using the very framework I failed to apply  I wrote 3,000 words on Donald Trump's branding genius. I cited Laws 1 through 50. I referenced Principles...

The Article That Nobody Read: How I Violated My...

A post-mortem on failure, using the very framework I failed to apply  I wrote 3,000 words on Donald Trump's branding genius. I cited Laws 1 through 50. I referenced Principles...

Why You Need a Brand & Visibility Audit - Marc Kirven Germain

Why You Need a Brand & Visibility Audit

Stop Guessing What Your Website Says About You.You pour hours into your website optimization and content strategy. The copy. The colors. That perfect headline you rewrote seventeen times. But when you...

Why You Need a Brand & Visibility Audit

Stop Guessing What Your Website Says About You.You pour hours into your website optimization and content strategy. The copy. The colors. That perfect headline you rewrote seventeen times. But when you...

The Branding Genius of Donald Trump - Marc Kirven Germain

The Branding Genius of Donald Trump

(No Politics. Just Branding Folks!)Why decades of bankruptcies, impeachments, and scandals couldn't destroy a brand built on audacious authenticity and strategic chaos. Donald Trump has filed six corporate bankruptcies, been...

The Branding Genius of Donald Trump

(No Politics. Just Branding Folks!)Why decades of bankruptcies, impeachments, and scandals couldn't destroy a brand built on audacious authenticity and strategic chaos. Donald Trump has filed six corporate bankruptcies, been...

How Brandellio AI Helps Founders Prepare for Growth - Marc Kirven Germain

How Brandellio AI Helps Founders Prepare for Gr...

Growth doesn’t fail because founders lack ambition. Usually, they have too much ambition and too little coherent thought. It fails because someone thought “we provide quality service” counts as a...

How Brandellio AI Helps Founders Prepare for Gr...

Growth doesn’t fail because founders lack ambition. Usually, they have too much ambition and too little coherent thought. It fails because someone thought “we provide quality service” counts as a...

Open AI: A Masterclass in Branding Failure - Marc Kirven Germain

Open AI: A Masterclass in Branding Failure

How OpenAI violated nearly every law of meaning perception and power and handed Anthropic the throne (I know, I know I am rude…)It was late February 2025 when Anthropic stood...

Open AI: A Masterclass in Branding Failure

How OpenAI violated nearly every law of meaning perception and power and handed Anthropic the throne (I know, I know I am rude…)It was late February 2025 when Anthropic stood...